SYMSON helps you to optimize pricing and demand forecasting with machine learning

SYMSON Pricing helps to optimize your pricing with the help of smart algorithms. The tool gives you advice on how you can improve your margin per product or per customer. The big advantage is that you can implement different pricing strategies per product so well suited if you want to experiment with different prices or if you want to automate predefined strategies.

SYMSON AI Data-driven Software

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We automate and support pricing optimization and demand forecasting processes. Our platform enables you to understand AI decisions and thereby improve your gross margin.

  • Automate labour-intensive routine tasks for huge time savings.
  • Valuable insights into customer behavior such as price sensitivity and seasonality.
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Competitive pricing model

Competitive pricing is a pricing method whereby your prices are set in relation to your competitors’ prices. This is compared to other strategies such as value-based pricing or cost-plus pricing, where prices are determined by analysing other factors such as customer demand or production costs. Competition-based pricing focuses solely on public information about competitors’ prices, not on customer value.

A strong competition-based pricing strategy is based on research. When you understand how the top competitors in your market price their products and how those prices may affect customer expectations, you have a basis for pricing your product or service.

Competitive pricing is a great first step in finding the best possible price for your product or service. Market research gives you a solid basis on which to base your pricing decisions. One that is easy to calculate, quick to implement, and relatively low risk. In SYMSON, you can perform and automate competition pricing.

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Download one of our white papers

Stay informed of the latest developments in the demand forecasting and demand planning market and download our white papers. Our white papers provide a diligent overview full of strategies and insights to optimize your pricing and demand forecasting

How do I choose the right pricing solution?

What you can learn in this whitepaper

  • Three different solutions to improve your pricing

  • 8 key features that make your pricing software scale

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The guide to Pricing in a Post-Covid 19 world

What you can learn in this whitepaper

  • How the S-curve helps you in pricing decisions

  • 5 important measures during this pandemic

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The AI platform for customer insights

We automate and support pricing and demand forecasting processes. Our features enable you to understand the AI- decisions and increase your yield.

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A summary of reasons and benefits

  • Automate labour-intensive routine tasks for enormous time savings.

  • Be fully in control of the dynamic customer demand.

  • Valuable insights into customer behaviour such as price sensitivity and seasonality.

  • Introduce machine-learning to your pricing and demand forecasting.