Turn data into valuable insights, reduce emotion-driven pricing, automate your process, and start utilising innovative software to become a Hyperlearning™ organization.
There is an abundance of data, from many different sources, stored in various locations. Having your data spread across spreadsheets, figures, tables, and many other documents makes it difficult to track and analyse. Data fragmentation is a significant issue when attempting to optimise your pricing process.
AI algorithms are usually programmed to only provide an answer, based on the data they operate on. As such, they present merely their conclusions, without explanation on how the result was reached. This gap in transparency limits your ability to improve the AI, both by fixing mistakes and learning from good decisions.
For most businesses today, data is one of the most valuable resources for decision-making. More information about your customers means better insight into their interests and decisions. Using data helps enhance your understanding of your customers' expectations and allows you to tailor your products, and your communication, to better appeal to them. Yet how can you ensure you collect and use this data most efficiently?SYMSON is aware of this challenge and focuses on Hyperlearning™, which explains the logic behind the pricing algorithm so that the user understands the outcome better. Collapse...
With SYMSON, data scattered across many divisions, documents or sources is a problem of the past. SYMSON not only acts as a single source of truth, but it also automatically optimises your prices so your data is turned into valuable pricing insights to support your decision making.
At SYMSON, we strongly believe in bringing the human and machine perspectives together. We build technology that strengthens people, rather than replacing them, and so giving organisations superpowers. This is why SYMSON makes sure that our AI is not a black box. Instead, its logic and processes are transparent and fully understood by the users.
SYMSON's automation software accounts for changes in multiple pricing-related factors. As such, SYMSON ensures you react quickly to market conditions that continuously fluctuate, so that your pricing process remains as efficient as it can be, and no potential profits are missed. When optimising your prices, SYMSON keeps track of a multitude of factors such as competition, price sensitivity, and many others.
How Sunweb optimized millions of price points daily with SYMSON’s flexible, modern solution